SHAQ + JCP - BIG TIME SEXY

Series of part scripted, part improvised comedic :60 films.  Outraged by the lack of style for the big man, Shaq partners JCPenney with his XLG clothing line - and trains store employees on how to bring out the big time sexy.

Debuted to become one of the brand’s highest performing videos.

Client: JCPenney

Director: Jonah Ingram

Creative Director: Steve Rumsey

Sr Creative Manager: Kelsey Walters

Art Director: Jason Estes

Producer: Amanda Burns

Production Company: Nametag

Line Producer: Joe Young

DP: Noe Medrano

Cinematographer: Scotty Reese

1st AC: Ryan Maserang | Key Grip: JT Huffer

Still Photography: Ryan Maserang

Editor: Jonah Ingram

STILLS